One of the many consistent factors companies face in their existence is the need to change. Companies seem to be always in the midst of constant change, and at times, the act of changing can to be a company's main focus. For periods of time, companies enjoy periods of success without disruptions and being confronted by factors that will force or be a catalyst for a company to transform. Yet, with or without warning, companies will find themselves in unfamiliar circumstances with uncertain outcomes and the desire for Transformation.
As the company transforms, no matter how painful and laborious the process, the Transformation itself is most always for the betterment of the customers in order to return the company to a more sustainable state of financial success, customer growth, and a more competitive position in the marketplace. With that, transformation is becoming a more desired imperative of a company’s focus and vision for their future.
The need or even requirement for transforming can be drastically different for each company. Companies that are in different industries, work within different products, and provide different services can all find themselves with a different purpose for Transformation. Occasionally, companies are put in a position where they have ample time to adjust and be much more comfortable with the complexity of Business Transformation, while other companies are put in a positions where transformation is needed within a limited time frame and the companies’ focus has to immediately shift to not only adapt to any behavioral changes, but to strategize, plan, and execute the Transformation.
In future posts, I'd like to talk through the many reasons why companies go through Transformations.
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